the word
An incredible group of Los Angeles kids attending Environmental Charter High School in Lawndale are taking charge of their futures by participating in a program called In True Fashion. The program combines cause and commerce and challenges them to work in teams to design a handbag for the high-end bag company, Jamah. The final designs will be marketed by the students in a competition for votes and the winning bag will go into mass production.
Taura Mizrahi from the Write Approach with Nancy Gale and Jacquelyn Weischadle from In True Fashion
Each team has a student in charge of marketing: writing press releases, creating web content, putting together collateral materials, and generally getting out the buzz on their team’s bag. These students, boys and girls alike, are actively taking part in the project. Today’s lesson included a conversation with Taura Mizrahi from The Write Approach about press releases, media alerts, identifying the audience, use of language, and finding the hook.
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According to GuideStar, there are over 17,000 non-profits in Los Angeles alone. Most of these organizations are in need of writing services for marketing purposes, campaigns, events, and any host of communication pieces. Working with a non-profit is a great way to build your portfolio while finding a sense of satisfaction in the work we do as writers.
Read the full article at examiner.com.
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Los Angeles is a city that is comfortable with the term “independent contractor,” thanks to the large mechanism called the entertainment industry. Cast and crew are often hired on a temporary basis during production and then released to tackle the next project. Come tax time, many L.A. mailboxes are stuffed with 1099 forms.
We’ve all read the headlines about job lay-offs, foreclosures, and businesses struggling to survive. What we don’t see, are the numbers of independent contractors who are thriving right now. As a freelance writer in Los Angeles, it behooves you to take advantage of the abundance that this city has to offer. Not only are Angelinos comfortable with the concept of the independent contractor or freelancer, but our economy is ripe for this type of business relationship. It’s the perfect storm of opportunity.
Read the full article at examiner.com.
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